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People will be glad to know that now that the campaigning is over, Obama is back to his busy schedule running the world during the week and playing golf on the weekends. Obama was back out on the course on the Friday after Thanksgiving for his 106th round as president. However, it is his only 14th round this year because campaigning has taken up so much of his time.
With no campaigns in his future, here's hoping that Obama can hit the golf course two or three times a week. When he is out on the course the world is a safer place. But it does say a lot about his priorities that wars and disasters don't keep him off the golf course but a campaign for reelection does.
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Political consultants are like economists and meteorologists, it doesn't matter how often they are wrong they keep working. The best example is Democratic consultant Bob Shrum, who has worked on the presidential campaigns of George McGovern, Dick Gephardt, Michael Dukakis, Bob Kerrey, Al Gore and John Kerry. As you might note, none of those men were ever president. To be fair Shrum did work for nine days for President James Earl Carter's campaign in 1976 and that was a winner, some say because Shrum only worked for him for nine days.
I have a personal beef with the Mitt Romney campaign. The campaign spent somewhere around $1 billion for the campaign and $40 million in North Carolina, but they didn't spend a dime with The Rhino Times and, from what I have been able to determine, very little with newspapers in general. I believe in newspaper advertising and, in particular, a great way to reach voters. It's a little thing, but if you take care of the little things then the big things take care of themselves. In my opinion, particularly late in the campaign when television watchers had been bombarded with ads for months, I think spending some money on print – where you can say more than "my opponent is a terrible person" or "I'm a great person, vote for me" – would have been a good idea.
Of course, one of the huge mistakes the Romney campaign made was at the other end of the technological spectrum. I wrote several times during the campaign that the campaigns had better polling data than the public and I was half right. The Obama campaign had much better polling data than the general public and – the exception that proves the rule – the Romney campaign had much worse polling data than the general public. The Romney campaign pollsters completely missed the demographic mix of the electorate. Because of that late, in the campaign Romney was wasting time in states that he didn't have a chance of winning instead of spending all his time in the true battleground states.
Along those same lines, Obama had a state-of-the-art get-out-the-vote effort. It combined high-tech information with low-tech shoe leather and worked. Romney had a get-out-the-vote effort that was a complete flop. It was a state-of-the-art system that crashed. The system was a huge failure, which is proof that you should try something like that out in a race for mayor of Oak Ridge or something before you bet a presidential election on it.
Romney lost but he didn't roll over and play dead like Sen. John McCain did in 2008. Romney worked hard and listened to very bad advice from the people he hired to get him elected, which may be a sign that Romney may be great at hiring good businessmen but he is horrible at hiring pollsters and not that good at hiring campaign managers.
By the way, despite all that talk you heard about the fat cats supporting Romney with massive amounts of money, the Obama campaign raised $100 million more than the Romney campaign.